Unveils Service Cloud 3

On Thursday of last week, unveiled the third generation of Service Cloud 3, providing organizations the ability to connect with customers on Twitter, Facebook and other social websites.

Social CRM is the latest method for connecting with customers to strengthen customer relationships. The new features in Service Cloud 3 allow service personnel to interact with customers in real-time through email, Facebook or Twitter from a single user interface. If a company is using Service Cloud 3 and one of their customer’s posts about their product on Facebook or Twitter, the service agent can click on a “Social Conversations” dashboard tab to see the customers post in real-time.


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